Sarmad Zok
Chief Executive Officer, Kingdom Hotel Investments

Mr. Zok joined HRH Prince Alwaleed Bin Abdulaziz Al Saud in 1995 and was appointed in 2001 as Chief Executive Officer of Kingdom Hotel Investments ("KHI"). KHI is a private equity investment company, controlled by HRH Prince Alwaleed. KHI owns numerous hotels and controls over $ 2 billion in hotel assets across the Middle East and African Regions. Mr Zok Manages a team of 30 talented Hospitality professionals. KHI was founded in 2000 as a result of the consolidation of HRH Prince Alwaleed's hotel investing portfolio.

Prior to that, Mr Zok worked with Kingdom Holding Company as an Executive Vice President of Acquisitions and Development. Based in Kingdom's head office in Riyadh, Saudi Arabia, Mr. Zok was responsible for the firm's hotel investment and asset management activities within the Middle East, Africa and Asia. Mr. Zok has actively participated in the development of numerous Four Seasons hotels, Fairmont Hotels and Mövenpick hotels in which Kingdom has invested.

Prior to joining Kingdom, Mr. Zok headed Forte plc's development effort in the Middle East, Africa and India. He was involved in the Meridien take-over transaction and participated in the redevelopment of Forte's branding strategy. Previously, Mr. Zok worked at Hospitality Valuation Services International, a leading hotel consulting and valuation firm, in London covering European markets.
Prior to HVS International, Mr. Zok worked at the Hilton Hotel in London in operations.

Mr. Zok received a BS in Hotel Management from the University of Surrey and an MA in Property Valuation and Law from City University Business School in London. Mr. Zok is a member of the Board of Directors and Member of the Executive Committee of Kingdom Hotel Investments, Riyadh and Mövenpick Hotels and Resorts AG, Zurich. Mr. Zok is fluent in English, French and Arabic and has a working knowledge of Italian and Spanish. Mr. Zok is a dual Lebanese and UK citizen.